Branded games hire for exhibitions and brand activations in Leeds

Brand Activation & Promotional Games Hire Leeds

Planning a brand activation, exhibition stand or company launch in Leeds? From shopping centre pop-ups at Trinity Leeds and White Rose to product launches at Royal Armouries, First Direct Arena or city-centre hotels, Cream Games supplies high-impact promotional games and interactive attractions that stop people in their tracks. We design, deliver and run experiential setups that boost footfall, dwell time and data capture across Leeds and the wider West Yorkshire region.

📍 Leeds exhibitions, launches & roadshows | ✅ Fully insured & staffed options | 🎯 Built for brand engagements


🕹️ Top Brand Activation & Exhibition Games in Leeds

Mix and match branded and unbranded games to build an activation footprint that fits your space, audience and KPIs:

  • 🎯 Branded reaction games like Strike A Light – ideal for quick-play competitions and leaderboards on stands.
  • 🕹️ Arcade & digital games that work brilliantly at exhibitions, conferences and product showcases.
  • 🎁 Prize wheels & Plinko for simple win-a-prize mechanics and sampling campaigns.
  • 📸 Photo-friendly hero pieces that encourage sharing on social media and UGC around your launch.
  • 📱 Data capture integrations using QR codes, forms and competition entries.

Perfect for exhibition halls, conference venues, hotel function suites and city-centre activations across Leeds.


Featured Exhibition & Activation Favourites

Branded Strike A Light reaction game for experiential campaigns

Branded Games

On-brand wraps, overlays and panels that keep your logo front and centre on every play.

Explore Branded Games
Virtual pinball exhibition game hire in Leeds

Exhibition Games

High-impact interactives that increase dwell time on your stand and make conversations easier to start.

See Exhibition Range
Arcade game hire for brand activations and events

All Event Games

Browse the full catalogue to build your ideal activation mix across Leeds and the rest of the UK.

View All Products

🏢 Perfect for Exhibitions, Launches & Leeds Brand Activations

Whether you’re planning a one-day pop-up, a multi-stop roadshow or a major company launch, our games are built to work in busy, real-world environments across Leeds.

  • Retail & shopping centre activations – Trinity Leeds, White Rose and Victoria Leeds.
  • Exhibitions, trade shows and company launches at venues like Royal Armouries and First Direct Arena.
  • University & fresher campaigns – University of Leeds and Leeds Beckett University campuses.
  • Corporate campuses, staff engagement days and sponsor activations at arenas and sports venues.

Contact Us About a Leeds Exhibition or Launch


How Our Brand Activations Work in Leeds

  • 1. Brief & objectives – tell us your audience, space, KPIs and any brand assets.
  • 2. Game & layout planning – we recommend a mix of games, flows and prize mechanics for your venue.
  • 3. Branding & approvals – we finalise artwork for wraps, overlays and digital content.
  • 4. Logistics & RAMS – we liaise with the venue on access, power, build times and documentation.
  • 5. Delivery & live day – our event team installs, runs and de-rigs the activation.

Why Choose Cream Games for Leeds Exhibitions & Launches

  • ✅ Regular work across Leeds city centre, retail destinations, arenas and major venues nationwide.
  • 🧰 Professional delivery, setup & collection with tidy, venue-friendly installs that work with tight build slots.
  • 👥 Professional event staff available to run games, manage queues and brief visitors throughout your activation.
  • 🧾 Full insurance, RAMS and safety documentation supplied for venue and landlord sign-off.
  • 🎯 Brand-first approach with optional data capture, leaderboards, content hooks and prize mechanics.

We make it easy for agencies, in-house marketing teams and venues to deliver standout exhibitions and launches in Leeds and beyond.


📍 Leeds Brand Activation Map & Popular Venues

We know Leeds well and can advise on access, load-in and best-fit games for your chosen venue or stand location.

Popular Leeds Locations for Brand Activations

  • Trinity Leeds – high-footfall retail environment, ideal for sampling and roadshows.
  • White Rose Shopping Centre – family-focused mall with strong weekend traffic.
  • Victoria Leeds – premium retail backdrop for higher-end brand campaigns.
  • Leeds City Centre streets & civic spaces – public engagement and experiential campaigns.
  • Leeds Dock & waterfront areas – modern setting for outdoor and semi-outdoor activations.

Key Exhibition & Company Launch Venues in Leeds

  • Royal Armouries – major exhibition and conference hub at Leeds Dock.
  • First Direct Arena – ideal for sponsor activations and large-scale corporate events.
  • Leeds Town Hall & city-centre civic venues – public-facing launches and engagement activity.
  • University of Leeds & Leeds Beckett University – roadshows, fresher fairs and student campaigns.
  • City-centre hotels & conference spaces such as The Queens Hotel, Hilton Leeds City and Marriott Leeds.

Exhibitions & Brand Activations in Leeds & Across the UK

Cream Games delivers promotional and branded games for activations across Leeds, West Yorkshire and the rest of the UK. Many clients start with a hero launch or roadshow stop in Leeds before touring the same games to Manchester, Sheffield, Birmingham, London and other key cities.

If you’re planning a multi-city roadshow, we can help you keep logistics simple and branding consistent from venue to venue.

← Back to Brand Activation Locations - UK


💬 What Our Clients Say

“Cream Games helped us deliver a brilliant branded activation in the city centre. The games looked fantastic with our artwork and the team handled everything from setup to engaging visitors.”

— ★★★★★ Marketing Manager, Leeds Campaign

“Michael was great to deal with, the staff were very professional and the games went down a treat. We’ll definitely be using Cream Games again for future corporate events.”

— ★★★★★ Event Organiser, West Yorkshire

❓ Brand Activation & Exhibition FAQs – Leeds

🗺️ Where in Leeds can you run exhibitions and brand activations?

We regularly support campaigns in Trinity Leeds, White Rose, Victoria Leeds, Royal Armouries, First Direct Arena, university campuses and city-centre civic spaces. If you have a specific site in mind, we’ll review access, power and any venue restrictions with you.

🎨 What branding options are available on the games?

Many games can be wrapped or partially branded with decals, magnetic panels and on-screen content. Share your brand guidelines and we’ll advise which products work best and supply artwork templates.

⚡ How much space and power do we need for an exhibition stand?

Most games run from standard 13A sockets and are designed for compact footprints that work in malls, concourses and stand spaces. Tell us your dimensions and power availability and we’ll build a suitable mix for your stand or launch area.


Ready to Plan a Leeds Exhibition or Brand Activation?

Tell us about your Leeds exhibition, product launch or brand activation and we’ll recommend the right mix of branded games, layouts and support for your campaign.